The first important reason to make a post about the wedding day on Instagram — engagement. A few ideas on how to photograph the ring:

1. A romantic shot with the groom, hand in hand. Concise and stylishly announced the engagement of Joe Jonas and Sophie Turner, Dave McCary, and Emma Stone.
2. A ring in a bouquet. You can place the gift in the bud or on the petals.
3. Capture the bride’s hand with the new jewelry on a beautiful background (if you proposed in a beautiful place).
4. It is worth sharing the details of the decor (invitations, floristry) and the bride’s image with the subscribers.

Let the wedding dress be the main one, and in the “carousel,” you can add a photo caption of shoes with a bouquet. It is important to consider wedding photo etiquette. 

What photo of the dress to publish at the beginning of the important day:

1. Reflection in the mirror (the bride should stand with her back to the camera to keep some mystery because the main shots are still to come);
2. Make a shot of the dress without the bride. Place it on a rack in a hotel room, on a bed.
3. Administrative buildings where you are processing documents are not the best background for beautiful pics from the wedding. Instagram can tell that the newlyweds have already said “Yes” to each other, taking photos of the wedding rings, the happy bride and groom at the flower arch, or on a walk.

The source linksmanagement.com will help you with promoting your Instagram page.

Photo Requirements

Newlyweds and guests can share photos of the vital day instantly. So I suggest downloading photo processing apps to your smartphone in advance:

1. Snapseed. More than 20 editing tools and many filters.
2. Canva. Stylish templates for stories and posts, built-in library of fonts, icons, and images.
3. InShot. Video editor, editing. The program lets you easily save videos with the optimal aspect ratio for stories and posts.

Content for the personal profile on Instagram should be visually appealing and unobtrusive. There are no other rules.

Photo Captions for Snapshots

It’s worth coming up with a wedding tagging and asking friends to add it to photos taken at the event. It will help you find all the pictures quickly.

The tag should not be too simple because other couples may also use it. For example, you can involve the names of the newlyweds, the wedding date, the name of the wedding concept, memorable moments of the love wedding Instagram story.

You better communicate the hashtags to guests:

• indicate on invitations;
• write on a plaque;
• place in the photo area or at the buffet table.

The general style of publications

Visually attractive look posts, united by a standard color scheme and style. There will be no problem if the entire celebration is designed with the same concept. You can use the same or similar filter settings for integrity when processing Instagram wedding photos, or use wedding retouchers services. 

How not to Go Overboard with Wedding Content for the Average User

A wedding is an important event that you want to share. But I wouldn’t advise spamming the feed. Even happy newlyweds have other interests besides pleasant wedding troubles, not to mention subscribers who have to scroll through dozens of almost identical pictures.

Maintaining a Wedding Blog

For the blog of an event planner or host, all the basic guidelines for business accounts are appropriate. The basis of a wedding account is happy couples and weddings. But do not forget about the sales and reputation of Instagram wedding posts.

Separately, I advise dealing with the description of the profile. You need to specify the field of activity, city, and contacts accurately. If the bride cannot quickly contact the organizer, all blog efforts are pointless.

Is It Profitable to Develop in Social Media Networks?

It is good to develop a visually beautiful business on Instagram. A wedding planner will never lack attractive photos for the feed, so Instagram is the right platform to show your expertise and find clients. Use the links in media posts to promote your product. 

Developing Your Style

Versatile and uncomplicated business page styles:

1. Create alternate close-colored images through one (a staggering effect can be achieved by scheduling and filters).
2. The linear layout of 3, 6, or 9 photos united by one theme (the initial commonality of frames in color and style is essential here);
3. Keep to a framed design (this approach is easy to implement through special programs, I like Snapseed, for example).

For the planning of publications, I advise using such applications:

1. Preview. You can move the photo in the ribbon to find the most attractive option and immediately publish it. This app is entirely in Russian. Works on iOS — free version for one account.
2. Preview. Visual planner with an unlimited number of cells. Planning schedule of publications and stories, account analytics, hashtag search, and built-in photo editor. Use English only. All features are available by subscription (459 rubles per month).
3. Plan + Preview for Instagram. Visual feed planner, stories. An advanced photo editor, tools for creating a content strategy, and account analytics. The free plan has 30 downloads per month, and you can connect to only one account. There is no Russian translation.

For better promotion get to understand why guest posting should be a part of your PR strategy.

Recommendations from Wedding Specialists

For posts about the wedding on Instagram to resonate with followers, it is recommended to use the following ideas:

1. Share inspiration with the help of whiteboards, advise on different holiday concepts;
2. Show the step-by-step process and the result (for example, the site before decorating and after);
3. To parse brides’ mistakes (preferably with real examples, but without names and not in a negative way), to share experiences;
4. To tell the story of formation in the wedding industry, funny stories from practice;
5. To answer brides’ questions.

For examples of competent wedding blogging, you can go to the pages of wedding agencies, organizers, florists, and photographers.